Next
Bring us a brief.
The real one with the deadline, or just a line about the problem. A person reads it, and a person signs off everything that comes back.
We’re happy to sign an NDA before you send the real thing.
Every job has one senior person in charge, from the brief to delivery.
And AIDEN.
An AI on the team. It marks up the brief, does the legwork and goes wide, and it argues with the brief before it answers it.
38 decks
Last quarter, one of us and AIDEN made 38 client and prospect decks, 892 pictures, 20 voiced decks and 6 competitor teardowns.
About 7,640 agency hours in a quarter. The name is the model, and the model is measured.
Start here
Marking a brief up here doesn't send it to us. Only a brief you send below reaches a person.
That's AIDEN's first pass. Want a person on it?
Who we are
AIDEN
Marks up the brief, does the legwork and goes wide. It reads the category and forms a view.
Makes the bet, writes the line that matters and signs it off. One senior person owns every job, and decides what goes to the client.
The proof ยท 20 July to 20 October 2026
About 7,640 agency hours. At 400 billable hours a person each quarter, that is nineteen people. Hours per piece are estimates, for example 80 for a client deck and 2 for a picture. Product and software work is left out.
The work
For Mental Health Victoria, with Good One
A film and a run of memes that show people what they already know: the out-of-office reply, the books closed to new patients and the place in the queue.
Made with Good One for Mental Health Victoria. Not yet a live campaign. See all of it
For in-house teams
Your people set the direction and make the calls, and one of ours answers for everything we send.
Layered, editable files, so your designers can change a price, a store or a headline without coming back to us.
The guidelines, the tone and the back catalogue go in once, and every piece of work is held to them.
A small, real brief alongside whatever you already have in place is enough to see whether it’s useful.
Next
The real one with the deadline, or just a line about the problem. A person reads it, and a person signs off everything that comes back.
We’re happy to sign an NDA before you send the real thing.
